Have you ever wished you could earn a little extra dough playing esports mini-games? Well, with Ready Makers new subscription service you could be taking a chunk of $1000 a month on your morning commute just for playing esports on your phone.
How does playing esports on mobile work?
The concept is to take your usual, mindless, tap and play casual games and turn them into some highly competitive esports with up to $1000 being distributed among the top 20% of players. In order to make this fair, you can’t just keep entering each game and going for the highest target. You get unlimited trial runs and one actual run which your score will be taken from. Subscribers also get some special perks, nine extra lives a month, access to older games and access to secret game codes.
The Ready Games app currently has 130 mini-games in a few different styles that you can play. Every two days the competitive game changes with a new game becoming available every Monday, Wednesday and Friday with over $140,000 distributed to date among players.
A lot of these games are fairly straight-forward adaptations of popular games. For example, Flappy Yeez which, if you couldn’t guess is a cross between Flappy Bird and Yeezy himself Mr. Kanye West.
Ready Makers apps, games and making your own esport
Ready Makers Inc. previously made an app for Android that allowed users to create their own games and apps without any coding knowledge. With a base built upon unity, the apps look phenomenal without much effort. Some of these have been reused in the gaming subscription service.
David Bennahum, CEO of Ready Makers released a statement regarding the new service: “Since my first byline for Wired in 1994, I believed that games — and eventually the Internet — would lead to profound cultural changes, now 25 years later, touch-enabled devices are everywhere, and games are no longer exclusive to ‘hardcore’ players. There’s a huge, untapped market for casual games that can be enjoyed competitively by an audience that is 60% female and does not identify as ‘gamers.’ Where Ready Maker has democratized software creation, The Ready Games gives casual players a chance to test their skills against competitors worldwide and also benefit financially from playing. The Ready Games is a game-changer in every sense of the word.”
When asked about his product and why he thinks gamers would submit to using a Netflix-esque subscription platform to play games, Bennahum said “You create a product that’s perceived as sufficiently valuable to people — in our case the opportunity to win real cash prizes and play a vast library of games is sufficiently appealing that our audience converts. We do have a bit of an unfair advantage in that you’re ultimately buying access to a platform of games, and not just one game. It’s the distinction between subscribing to Netflix vs renting a movie a-la-carte. The wind is also at our back — the overall rate of growth for in-app purchases and subscriptions is well documented — subscriptions are the fastest growing revenue source for apps.”
Now, Ready Makers aren’t the first company to offer subscription services in regard to games. Games with Gold from Xbox and Playstation Plus subscription both give access to games every month for a small fee and allow access to special perks and old games that have been in the service. Then there’s Playstation Now which allows subscribers to play a huge library of games for a monthly fee. Ready Makers are the first to bring this concept to mobile though and I believe they are the first to offer an esports subscription service to players.